Our Story
American Fashion was founded in 2018 with a simple mission: to celebrate and showcase the diverse and innovative world of American fashion. From the iconic designers who shaped history to the emerging talents redefining style today, we're dedicated to bringing you insightful, engaging content about the trends, people, and movements that make American fashion so dynamic.
What began as a small blog run by fashion enthusiasts has grown into a trusted resource for style advice, industry news, and thoughtful analysis. We believe that fashion is more than just clothing—it's a form of self-expression, cultural dialogue, and artistic innovation. That's why we approach our content with depth, curiosity, and a commitment to quality.
Meet Our Team
Emma Johnson
Founder & Editor-in-Chief
With over 15 years in fashion journalism, Emma brings her expertise from Vogue and Elle to lead our editorial vision with passion and precision.
Sophia Chen
Senior Fashion Writer
Sophia specializes in runway analysis and trend forecasting, bringing her background in fashion design to create insightful, accessible content.
Michael Taylor
Sustainability Editor
Michael covers the intersection of fashion and sustainability, investigating ethical practices and championing eco-conscious brands.
Olivia Martinez
Style Editor
Former stylist to the stars, Olivia creates practical style guides that help readers translate high fashion into everyday looks.
James Wilson
Industry Analyst
With a background in business and marketing, James covers the business side of fashion, from retail trends to industry forecasts.
Our Mission
We're dedicated to celebrating the diversity, creativity, and innovation of American fashion. Our mission is to:
- Provide insightful, engaging content about American fashion trends and history
- Spotlight both established and emerging American designers
- Create practical style guides that readers can apply to their own wardrobes
- Champion sustainability and ethical practices in the fashion industry
Our Values
At American Fashion, we believe in:
- Authenticity: We provide honest reviews and insights, free from undisclosed sponsorships.
- Inclusivity: We celebrate fashion for all body types, genders, and backgrounds.
- Education: We aim to inform and enlighten, not just to entertain.
- Sustainability: We promote responsible consumption and ethical fashion choices.
Join Our Fashion Community
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